USL Super League team CEO sets eye on scaling youth-to-pro pathway in women’s sports

The United Soccer League Super League (USLS) is set to launch its 2024-25 inaugural season in August, with teams represented in eight cities across the United States. 

Those teams will have a home base in Brooklyn, Charlotte, Dallas/Fort Worth, Fort Lauderdale, Florida, Lexington, Kentucky, Spokane, Washington, Tampa, Florida, and Washington, D.C.

Fort Lauderdale’s newest professional sports franchise, Fort Lauderdale United FC, looks to blaze a trail for team success by filling the stands and implementing strategies to grow their fan base. As United FC’s co-founder and CEO Deon Graham prepares for his team’s debut, he understands that success is not only tied to building a sustainable franchise, but showcasing a tangible "youth to pro" model in women’s sports. 

"Our goal is to give that 11-year-old girl the opportunity to see a path for herself in pro sports," Graham told Fox News Digital. "If she can watch a USL game and visualize a foreseeable future for herself in 10 years, getting paid well to play a sport that she loves, then we’ve done our job."

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Graham and the USLS share similar goals in the advancement of the "youth to pro" model. The Forbes Entrepreneurial CMO honoree also understands that support from the South Florida community is pivotal in creating "the best possible women’s professional team." 

"The goal is to develop relationships with all youth clubs in the community to help identify elite talent in the South Florida area," says Graham. "This provides a clear pathway for young elite athletes to succeed at a professional level. The youth club’s participation, in addition to a roster of players who have connectivity to the community, is going to make this plan successful."

Graham and the team's founder and chairman, Tommy Smith, have collaborated closely with Davie Mayor Judy Paul and Fort Lauderdale's mayor, Dean J. Trantalis, to galvanize South Floridians around the team.

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The USL initially announced the formation of the Super League in 2021. According to the league’s website, they plan to operate during a fall-to-summer calendar to align with the global game and prioritize player welfare and performance.

The USLS was recently sanctioned as a Division One professional soccer league by the U.S. Soccer Federation in February.

"Congratulations to the USL Super League on receiving its sanctioning as a Division One professional women’s soccer league," said U.S. Soccer President Cindy Parlow Cone following the announcement. "The USL Super League is looking to grow the women’s game and to expand the opportunities for women to compete at the highest professional level."

Voters in 2020 battleground state lean towards Trump in 2024: poll

Voters in the 2020 battleground state of North Carolina lean toward former Presiden Trump in 2024 by a 5.4 point margin over incumbent President Biden, a new poll conducted after Super Tuesday shows. 

The statewide poll conducted by Cygnal from March 6-7 and published by the Carolina Journal on Tuesday found that 45.2% of likely voters said they are planning to vote for Trump, while 39.8% said they plan to vote for Biden. 

A substantial amount – 9.4% – of likely voters indicated that they plan to vote for "someone else." If that actualizes, as the Journal noted, that would be a marked increase from the less than 1.5% of North Carolina votes cast in 2020 for a third party candidate. 

"Trump’s lead is somewhat unsurprising given that he won the state in 2016 and 2020, by 3.6% and 1.3%, respectively. However, it’s still 238 days to November 5, and we’ll be watching to see how this fluctuates," Carolina Journal publisher and John Locke Foundation CEO Donald Bryson said. 

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As for the state's gubernatorial race, 43.8% of likely voters said they'd cast their ballots for Republican Lt. Gov. Mark Robinson, a sizable 4.8-point lead over the 39.0% who said they'd vote for Democratic Attorney General Josh Stein. The poll showed that a majority of rural voters, 53%, indicated that they planned to vote for Robinson. 

A plurality of suburban and urban voters, 46% and 47%, respectively, said they'd vote for Stein. 

"Both Josh Stein and Mark Robinson have shown the ability to win statewide races and raise money – the race for the Executive Mansion is the one to watch in North Carolina," Bryson said. 

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The Journal noted increased support for Republican candidates in every race polled. 

In a recent shakeup noteworthy for Trump's influence on politics in the Tar Heel State, Republican newcomer Michele Morrow, a home-schooling parent critical of public schools' "radical agendas" on race and gender ideology, recently won in the state GOP primary against current Republican North Carolina Superintendent of Public Instruction Catherine Truitt. The new poll published Tuesday found 40.8% of likely voters support Morrow, while 39.1% said they planned to vote for Democrat Maurice "Mo" Green to hold the top North Carolina schools position in November.

"Superintendent Catherine Truitt’s primary election loss and four open seats make 2024 a volatile year for the North Carolina Council of State," Bryson said. "Aside from the drama of these individual races, there is also the question of whether Republicans can maintain their majority on the Council, which also makes policy decisions." 

The poll found immigration was the top issue for voters statewide overall. 

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