Reality TV rancher says 'Yellowstone' ignites 'craving' for cowboy lifestyle

Rancher-turned-reality star Steve McBee shared his thoughts on how the explosive popularity of "Yellowstone" has ignited a Western cultural phenomenon.

The 52-year-old entrepreneur is the founder and owner of McBee Farm and Cattle, a farming and ranching empire on 40,000 acres of land in Missouri. McBee stars alongside his four sons — Steven Jr., Cole, Jesse and Brayden — in the reality series "The McBee Dynasty: Real American Cowboys," which has been called the "real-life Yellowstone."

During an interview with Fox News Digital, McBee reflected on "Yellowstone's" role in creating a "craving" for the cowboy lifestyle.

"I think what ‘Yellowstone’ has done … I think, at the end of the day, it's in all of our DNA and genetics — farming and ranching. It's how we survive," he said. "Raising the food, raising the cattle.

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"So, I don't even care if you're an analyst for a hedge fund on Wall Street. You see a ‘Yellowstone’ and you have this craving inside of you. ‘I want to be on a horse' or 'I want to be driving a tractor, raising the crop,'" McBee continued.

"'Yellowstone' catapulted that, was a segue into bringing country. I mean, you see Beyoncé, and you see everything right now. It's like the iron is hot in the Western world," he added. 

"Farming, ranching, agriculture is the topic of so many hot buttons. And, so, I think there's a lot of opportunity for us to educate the consumer on how many good things we do for the environment, for the food that everybody's eating. And, so, I think that we need to take an opportunity to use this platform for those purposes as well."

McBee told Fox News Digital he rarely watches TV as his heavy workload doesn't allow much free time. However, he said he watched two seasons of "Yellowstone" and a few episodes of another hit reality series to prepare to star in "The McBee Dynasty."

WATCH: Rancher reality star Steve McBee on what his show is like compared to ‘Yellowstone’ and ‘The Kardashians’

"I actually watched like four episodes of ‘The Kardashians’ just to see what reality TV was. And I was like, 'Yeah, I don't know.' But I kind of thought I better do a little bit of background," he said.

While McBee hasn't had much previous experience with reality shows, Steven Jr. starred on the Fox reality dating show "Joe Millionaire: For Richer or Poorer" in 2022. While filming scenes at the family ranch, producers became intrigued after getting an in-depth look at the family's interactions and day-to-day life.

After "Joe Millionaire" concluded, the McBees were approached by several production companies about creating their own show and decided to work with Jeff Jenkins Productions. "The McBee Dynasty" premiered on the USA Network and Peacock March 11.

While speaking with Fox News Digital, McBee praised NBC, Peacock and Jeff Jenkins Productions for giving the family a lot of freedom while filming the series.

"They were really like, ‘Just be authentic. Just be yourselves. You know, we're just going to be flies on the wall,'" he recalled. "They really just followed us around."

In addition to the family dynamics, the show highlights the challenges of running the massive ranch as well as the other McBee businesses, including McBee’s Coffee N Carwash and McBee Meat Company.

"We laugh so much because with all the different businesses and the farm and ranch being the largest, everything ties back to that," he said. "Every day there's a new crisis. One thing I'd say is — I've said this a lot — I feel like after the few shows I did watch, we're the most realistic reality show out there, because what happened on that show was real. And it's just the truth of running a farm or a ranch or running a business.

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"You're dealing with basically situations every day," McBee added. "The sky's falling situations."

While McBee said he thought "Yellowstone" was entertaining, he feels "The McBee Dynasty" gives viewers a true look at the reality of running a ranching empire. 

"We've said for many years we are literally a reality show," he recalled. "I mean, the action on ours, everything happening with all the businesses and the farm and ranch and all the personalities. You couldn't make up the stuff that happens to us on a daily basis.

"I feel that the authenticity of our show — I don't know how you could have a more real show.

"I'm not taking anybody to the train station, but we're coming close," he joked, referring to the euphemism that "Yellowstone's" Dutton family uses to refer to the place where they murder their enemies and dispose of their dead bodies.

USA Network has described "The McBee Dynasty" as "'Yellowstone' meets ‘Succession’" since the show examines how each of the brothers are vying to be the next in line to take over the business. The first season follows the family's efforts to close a deal that would make McBee Farm and Cattle a billion-dollar company. Its failure could result in the financial ruin of the business.

McBee told Fox News Digital running the business with his sons is "both a blessing and a curse."

"But it definitely has more blessings," he said. "It's definitely more pros than cons. You know, there's challenges that a lot of people don't face in their everyday business because they don't have that personal tie. But that personal tie is also what brings all the value and what just makes it so worth it at the end of the day, no matter what happened during the working hours."

WATCH: Rancher reality star Steve McBee says ‘Yellowstone’ ignites a ‘craving’ for the cowboy lifestyle

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In addition to focusing on the family's business dealings, "The McBee Dynasty" also delves into the complicated love lives of McBee and his sons. McBee and his wife Kirsti recently divorced after almost three decades of marriage, and the patriarch is involved in a love triangle with McBee Farm and Cattle CFO Galyna Saltkovska and waitress Brooke.

However, McBee has made it clear to both women he never plans to remarry and isn't interested in commitment.

While speaking with Fox News Digital, McBee opened up about his relationships on the show and his outlook on future romances.

"That was a complicated deal," he said of his love life on the show's first season. "My life's a real triangle. I've been very candid. Forthcoming.

"I get some hate but more love, I would say, over that because I try to be very transparent.

WATCH: Rancher Steve McBee explains why his show ‘The McBee Dynasty’ is the ‘most realistic reality show out there’

"Went through a divorce after 28 years," McBee added. "My [sons'] mother is the same mom of all four boys. I'll love her till the day I die, but I just don't want to be in a committed relationship. I don't want to be remarried. I just don't see the point. I'm not having more kids.

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"So, for me now, it's very situational. That's my situation. You know, I get some hate on that. I'm not discouraging anybody else from marriage. I'm just saying for myself," he added.

"I want to be open and honest. I'm not going to lie to a woman. And I just kind of lay the cards out there."

Three of McBee's sons' girlfriends make appearances in the show, including Calah Jackson, who is still dating Steven Jr. after winning "Joe Millionaire." Fans can watch the drama play out as the couples try to navigate the ups and downs of their relationships during the series' first season.

McBee told Fox News Digital what love advice he's given his sons.

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"The person that you pick for the mother of your children, that's a big decision," he said. "Don't do it on a whim. There's a difference between lust and love. And we've all had somebody. That woman we just had to have but probably wasn't the best mother for our children, so to speak. So be patient. Choose wisely."

All episodes of "The McBee Dynasty: Real American Cowboys" are available to stream on Peacock.

Biden displays signs of decline in private meetings with congressional leaders: Report

President Biden has shown signs of poor cognitive performance in private meetings with congressional lawmakers, as his age and mental acuity continue to come into question ahead of November's presidential election.

Biden, 81, is the oldest person to hold the presidency and has faced skepticism from voters and Republican lawmakers about his ability to do his job. Many Republicans and even some Democrats said the president showed his age in private meetings, according to The Wall Street Journal, which spoke with 45 lawmakers and administration officials about the president's mental performance.

Most of the people interviewed by the outlet who were critical of Biden's performance were Republicans, although some Democrats said the president showed his age in several exchanges. These interviewees participated in meetings with Biden or were briefed on them contemporaneously, including administration officials and other Democrats who did not express concerns about how the president handled the meetings.

When meeting with congressional leaders in January to negotiate a deal to send additional funding to Ukraine, Biden spoke so softly at times that some people struggled to hear him, five people familiar with the meeting told The Wall Street Journal. The president read from notes to make obvious points, paused for extended periods of time and even closed his eyes for so long that some people in the meeting wondered if he had tuned out.

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In February, when Biden met one-on-one with House Speaker Mike Johnson, the president said a recent policy change by his administration that jeopardizes some big energy projects was just a study, according to six people who were told at the time about what Johnson recalled from the meeting. Johnson was concerned the president had forgotten about the details of his own policy.

Last year, when Biden was negotiating with House Republicans to lift the debt ceiling, his demeanor and command of the details appeared to change from one day to the next, then-House Speaker Kevin McCarthy and two others familiar with the talks said. He appeared sharp with loose and spontaneous exchanges with Republicans on one day, and mumbled and seemed to rely on notes on other days.

"I used to meet with him when he was vice president. I’d go to his house. He's not the same person," McCarthy said.

Previously having a reputation in Washington for being a master negotiator of legislative deals, possessing detailed knowledge of issues and insights into the other side's motivations and needs and for excelling under pressure, Biden is now perceived, particularly in the last year after Republicans took control of the House, as an aging president with poor cognitive ability at times.

White House officials, however, dismissed many of the accounts from people who have met with the president or been briefed on those meetings, saying such criticisms were motivated by partisan politics.

"Congressional Republicans, foreign leaders and nonpartisan national-security experts have made clear in their own words that President Biden is a savvy and effective leader who has a deep record of legislative accomplishment," White House spokesman Andrew Bates said. "Now, in 2024, House Republicans are making false claims as a political tactic that flatly contradict previous statements made by themselves and their colleagues."

In Biden's meeting on Ukraine in January, the president laid out a compelling case for providing aid, according to administration officials and some participants, who said it is common practice to use notes in these meetings. Bates also denied claims that Biden had misspoken during his meeting with Johnson in February about energy policy.

Administration aides familiar with last year’s debt-ceiling negotiations recalled that Biden was effective, that he was not directly involved and had provided detailed instructions behind the scenes. The aides said McCarthy privately told administration officials at the time that he was impressed with Biden’s performance, and that the former Speaker suggested in public remarks that the president appeared sharp.

The aides said the passage of both Ukraine funding and a debt-ceiling increase without major concessions to Republicans shows he succeeded. 

Former President Trump, Biden's biggest threat in the presidential election, at 77-years-old, has also faced criticism over his mental acuity as he has shown signs of poor memory, giving inaccurate facts and slipping up in public remarks, allowing both Democrats and Republicans to attack their political foe over mental sharpness.

Some who attended the meetings with Biden blamed his slip-ups on his speech impediment and tendency to be long-winded. People who expressed concern about the president said the behavior they observed suggested unevenness, rather than a confused leader that some of his political opponents have described. The White House said the president's doctors have found him fit to serve, and that his recent annual physical showed no need for a cognitive test.

Members of the administration provided several examples of other instances they say showed the president was sharp and engaged, including long hours in the Situation Room in April during and after Iran's missile attack on Israel, and late nights on the phone with lawmakers from the White House.

Voters' concerns about the mental acuity of Biden and Trump are shaped largely by their speeches and other public appearances.

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During a campaign event in Detroit last month, Biden suggested he was vice president during the COVID-19 pandemic, which started during the Trump administration. The following day, during a Rose Garden event celebrating Jewish American Heritage month, Biden initially said one of the U.S. hostages held in Gaza was a guest at the White House event before correcting himself.

In January, Biden mixed up two of his Hispanic cabinet secretaries, Department of Homeland Security Secretary Alejandro Mayorkas and Health and Human Services Secretary Xavier Becerra.

At a February fundraiser in New York, he recalled speaking to German Chancellor Helmut Kohl at the 2021 Group of Seven meeting, despite the fact that Kohl died in 2017. During a different fundraiser that month, he said that during the 2021 G-7 summit he had spoken to former French President François Mitterrand, who died in 1996.

Trump, meanwhile, mixed up then-Republican presidential opponent Nikki Haley with former House speaker Nancy Pelosi, a Democrat congresswoman from California, during a speech in January. During a rally in Virginia in March, Trump mixed up Biden with former President Obama when commenting on Russian President Vladimir Putin's opinion of U.S. leadership. At his criminal hush money trial in New York last month, he closed his eyes for extended periods of time.

Following the Jan. 6, 2021, riot at the Capitol, concerns about Trump's mental state led some of his cabinet officials to discuss whether there should be a greater check on his power and at least one considered invoking the 25th Amendment to remove him from office.

A spokeswoman for Trump told The Wall Street Journal he is "sharp as a tack."

Concerns about the president's mental state were amplified earlier this year when Special Counsel Robert K. Hur, who interviewed him for about five hours over two days last October during an investigation into his handling of classified documents, wrote that Biden's memory had been "significantly limited." Biden addressed Hur's report, saying "I know what the hell I’m doing."

Americans have had limited opportunities to observe Biden in unscripted moments, as he has shown a reluctance to give media interviews. By the end of April, he had given fewer interviews and press conferences than any of his recent predecessors, according to data collected by Martha Joynt Kumar, an emeritus professor at Towson University. His last town-hall-style meeting with an independent news outlet was in October 2021.

Biden has had fewer small meetings with lawmakers as his term has continued, according to visitor logs. During his first year in office, he held more than three dozen meetings of fewer than 20 lawmakers in the West Wing, even with pandemic restrictions. The number dipped to roughly two dozen in his second year, and about a dozen in his third year.

The Wall Street Journal contributed to this report.

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