Jacklyn Zeman, the longtime "General Hospital" actress who played the role of Barbara "Bobbie" Spencer, has died at 70.

Zeman’s death was announced by the show's executive producer, Frank Valentini, on Twitter Wednesday evening.

"On behalf of our @GeneralHospital family, I am heartbroken to announce the passing of our beloved @JackieZeman," Valentini tweeted. "Just like her character, the legendary Bobbie Spencer, she was a bright light and true professional that brought so much positive energy with her to work."

"Jackie will be greatly missed, but her positive spirit will always live on with our cast and crew," he continued. "We send our heartfelt sympathy to her loved ones, friends and family, especially her daughters Cassidy and Lacey."

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The series' official Twitter page also released a statement remembering Zeman for playing the "iconic role of Bobbie Spencer" for decades.

"Jacklyn Zeman has been a beloved member of the ‘General Hospital’ and ABC family since she originated the iconic role of Bobbie Spencer over 45 years ago," the page tweeted. "She leaves behind a lasting legacy for her Emmy-nominated portrayal of the bad girl turned heroine and will always be remembered for her kind heart and radiant spirit."

The heartfelt message added, "We are devastated by the news of her passing, and send our deepest condolences to Jackie’s family, friends and loved ones."

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The veteran soap opera actress was born in 1953 in Englewood, New Jersey, and was initially a dancer before shifting gears and becoming an actress.

Zeman's first significant role came in 1977, as a regular on the ABC soap "One Life to Live." She was cast to play Bobbie Spencer in "General Hospital" during the same year and continued that role in more than 800 episodes over 50 years.

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Zeman is survived by her two daughters, Cassidy and Lacey.

The current fentanyl crisis has caused a shift in drug education. Now, schools and police departments feel children as young as the 5th grade should learn about the dangers of hard drugs.

The D.A.R.E. America program has been around since 1983, and originally taught kids to "Just Say No to Drugs." Now, its message is changing, and Venina Smith says her son could have benefited from the updated curriculum.

"My son passed away on Sept. 16, 2020, from fentanyl poisoning. He was 40 when he passed away, and he had been dealing with addiction and mental health for a number of years since he was a teenager," Smith said. 

Smith said her son’s drug addiction started in middle and high school even though he received D.A.R.E.’s police-led Drug Abuse Resistance Education. She believes the program needed an upgrade.

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"It was outdated. 'Just Say No' was not [enough]," Smith said. "Just say no, but say no to what?’

Now, the federally-funded program’s curriculum has shifted to "Keeping It Real."

Dennis Osborn serves as D.A.R.E. America's western regional director. Osborn says the updated curriculum helps bring awareness to the harsh realities of new drugs and the consequences of addiction. 

"We start teaching them in about the 8th grade, and middle school, about addiction cycles and how the brain works and how it can get addicted to certain substances like heroin, fentanyl, opioids," Osborn said.

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The CDC reported monthly overdose deaths involving fentanyl for people ages 10 to 19 increased over 180% from 2019 to 2021.

The Houston Independent School District re-initiated it's D.A.R.E. program in the fall of 2020. Brittany Burden, who serves as a Houston ISD D.A.R.E. officer, said drugs are changing and advancing – daily. 

"Five or 10 years ago, we didn’t know exactly the extent of the problem with fentanyl, and so now our kids are exposed to it. They can get it as easily as it being in some food or getting from some candy from one of their classmates," Burden said.

In 2021, D.A.R.E. added a fentanyl fact sheet to its program – a change Smith says could help save lives.

"Some children start experimenting at about 12," Burden said. "If we don’t get the message out about what these drugs are doing, and how fentanyl is involved with a lot of these illegal drugs, kids will think ‘oh, it might be OK.'"

D.A.R.E. reports approximately 6,000 law enforcement agencies – nearly one-third of America's departments – incorporate their officers in schools across the country. 

In addition to a newfound focus on fentanyl education as the opioid crisis rages, there are other school programs similar to D.A.R.E., such as The All Stars Core Program and the Child Development Project, that address teen suicide and social media safety awareness.