A Kentucky Republican running to replace Senator Mitch McConnell deleted multiple environmental-themed tweets just months before launching his campaign, a Daily Wire review found.
Businessman Nate Morris deleted a number of tweets promoting environmentalist concepts and celebrating “World Environment Day” in early 2025, just months before launching his Senate campaign. Morris, the CEO of Morris Industries, has pledged to fight diversity, equity, and inclusion (DEI) and environmental, social, and governance (ESG) investment mandates if elected, saying his experience as a businessman showed him the need to “end this crap.”
Morris is running an anti-establishment campaign to replace McConnell, accusing his opponents — Rep. Andy Barr (R-KY) and former Kentucky Attorney General Daniel Cameron (R) — of being the former Senate Majority Leader’s puppets. He has pledged to support mass deportations, opposing amnesty, banning doctors from doing transgender procedures on kids, cutting federal funding to woke schools, opposing gun control, and backing President Donald Trump’s tariff policies.
The deleted tweets included multiple posts promoting the concept of a circular economy, a movement defined by the Environmental Protection Agency as a model that “keeps materials and products in circulation for as long as possible” and “an important part of slowing climate change.” The concept, promoted by organizations like the World Economic Forum and the United Nations, frequently comes alongside government regulations and mandates.
“A Circular economy generates no waste. To get to that point, we will need to change minds and change habits. #EnvironemntalInnovation,” Morris wrote in a May 8, 2020, tweet that has now been deleted.
On June 5, 2020, Morris shared an article called “A Future Without Waste,” writing: “Changing habits. Changing minds. Changing the world in small and difficult – yet impactful – steps. There can be no alternative. #WorldEnvironmentDay #EnvironmentalInnovation.”
Two other tweets from around the same time were deleted related to the “circular economy,” include one from June 29, 2020, where he wrote “we must do everything in our power to create a truly circular, free market economy and make the planet a better place for future generations” and another from July 10, 2020 sharing an article from National Geographic that said that a circular economy could “save the world.”
“I’m glad to see [National Geographic] raising awareness about the critical need to move toward a [circular economy]. It is a realistic goal and we can make it happen through [American innovation],” he wrote.
The tweets were all deleted in early 2025, prior to the launching of the Senate campaign in June on Donald Trump Jr.’s “Triggered” podcast.
In a statement to The Daily Wire, Trump Jr. vouched for Morris’s anti-ESG credentials.
“Few people have been more outspoken against ESG and woke capital than me over the past five years, and I can say with total certainty that Nate is 100% aligned with us on supporting the parallel economy, combating ESG, and destroying woke capital once and for all,” he said.
“Nate hasn’t just talked the talk on these issues either — he actually put his money where his mouth is and invested in Vivek Ramaswamy’s anti-ESG investment fund.”
In July 2024, Morris Industries invested in Strive, an anti-woke wealth management venture backed by Ramaswamy.
In recent months, Morris Holdings removed renewable drinking water company Source Global from its list of select holdings on its website. Source Global includes major investors like BlackRock, Bill Gates, and Duke Energy.
“Nate does not have a meaningful position in Source Global, which is why it no longer appears on the Morris Holdings website,” Morris campaign spokesman Conor McGuinness told The Daily Wire. “At no point has Nate ever advocated for government-mandated anything.”
Previously deleted blog posts from Morris’ time as CEO of Rubicon, a large recycling company, have come under scrutiny for their promotion of diversity, equity, and inclusion (DEI) and Environmental Social and Governance (ESG). For example, in one post from September 2020, Morris praised a new board member of Rubicon for helping the company remain “at the forefront of the ESG movement.”
In another deleted post from June 1, 2020, Morris wrote that he was “feeling profound sadness and anger at the tragic events of recent weeks” in the wake of the death of George Floyd.
“The protests we are seeing are a manifestation of the pain and anger that so many are feeling,” he wrote. “While it is important that we understand that pain and anger, it cannot bring back the lives that have been lost or undo the past injustices that have plagued our nation for generations. That pain and anger must fuel real, measurable, and decisive action to light a better path forward.”
Another post highlighted Morris’ decision to sign a DEI commitment, which included pledges “to have complex discussions about diversity and inclusion, to implement and expand upon unconscious bias education, and to share best and unsuccessful diversity and inclusion practices.”
“I was at Rubicon when it got its first round of funding in 2011 and returned a decade later when it was a more mature business. Nate was always known to be a conservative Republican and a Trump supporter; it was no secret, really,” Graham Salazar, former employee of Rubicon, told The Daily Wire.
“While he wasn’t overtly political at work, he did push back against progressive employees who wanted to bring more activism into the company culture. That kind of pressure was common in startups, and it was obvious he didn’t go along with it.”
Barr and Cameron, Morris’s main opponents, have accused the businessman of exaggerating his conservative credentials, criticizing him in particular over the Rubicon DEI pledge.
